Business Writing Skills

Business Writing Skills Guide

Learning Objectives:

• What is Business Communication
• Types of Communication
• STAR Format of Written Communication
• Essentials of Effective Communication
• Tips for Smart Communication
• Communication across cultures
• Exercises
• Summary

What is Business Communication?

Let’s first understand what is communication...

Communication is transferring information and understanding from one to one or one to many. It could take place in a verbal or a written mode and could use forms such as face-to-face meetings, group discussions, e-mail writing, and even non-verbal modes like gestures, body language, etc.

Business Communication is any communication that involves communicating for business / official purpose to achieve a predetermined objective. This may include:

• CVs, Resumes
• Email, Web site, FAQs
• Letters, Newsletters, Brochures, Articles, Catalogs
• Advertisements, Notice Board, Pamphlets, Signs, Press Releases
• Presentations, multimedia, talks
• Reports, Manuals, Proposals, Books

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